PRIVACY POLICY

 PWR-Ads Privacy Policy

Effective Date: January 1, 2026

PWR-Ads (“PWR-Ads”, “we”, “our”, or “us”) is committed to protecting the privacy of users, customers, publishers, advertisers, partners, and visitors who interact with our websites, platforms, applications, advertising technologies, and services.

This Privacy Policy explains how we collect, use, process, store, disclose, and protect information in connection with our advertising technology services, including but not limited to programmatic advertising, Connected TV (CTV), mobile advertising, publisher monetization, media buying, demand-side platform (DSP) services, supply-side platform (SSP) services, analytics, and related digital advertising solutions.

By accessing or using our services, websites, applications, or platforms, you acknowledge and agree to the practices described in this Privacy Policy.

# 1. Information We Collect

We may collect and process the following categories of information:

## Device and Technical Information

• IP Address
• Device Type
• Device Identifiers
• Advertising Identifiers
• Connected TV Identifiers
• Browser Information
• Operating System Information
• Application Version Information
• Network Information
• Language Preferences
• Geographic Information derived from IP Address

## Usage Information

• Page Views
• Application Usage
• Ad Impressions
• Ad Requests
• Ad Interactions
• Click Activity
• Campaign Performance Data
• Conversion Data
• Session Activity
• Content Engagement Data

## Support and Communication Information

When users contact us, we may collect:

• Name
• Email Address
• Company Information
• Communication Records
• Support Requests

# 2. Cookies and Similar Technologies

PWR-Ads and its partners may use cookies, SDKs, pixels, local storage technologies, advertising identifiers, and similar technologies to:

• Operate and improve our services
• Analyze usage and performance
• Deliver and measure advertising
• Detect fraud and abuse
• Maintain security
• Support reporting and analytics
• Comply with legal and regulatory obligations

Users may manage certain tracking technologies through browser settings, device settings, platform privacy controls, or consent management tools where available.

# 3. Advertising Technology and Programmatic Advertising

PWR-Ads operates advertising technology platforms and services, including but not limited to:

• Demand Side Platform (DSP) Services
• Supply Side Platform (SSP) Services
• Publisher Monetization Services
• Programmatic Advertising Services
• Media Buying Services
• Audience Targeting Technologies
• Campaign Optimization Technologies
• Advertising Infrastructure Services
• Connected TV Advertising Solutions

As part of these services, PWR-Ads may process:

• Bid Requests
• Impression Data
• Click Data
• Conversion Data
• Device Identifiers
• Advertising Identifiers
• Fraud Detection Signals
• Campaign Performance Data
• Contextual Information
• Technical Diagnostic Information

Such information may be used for advertising delivery, optimization, measurement, attribution, reporting, fraud prevention, platform security, and regulatory compliance.

# 4. Connected TV (CTV) Services

PWR-Ads provides advertising and monetization services across Connected TV (CTV), streaming media, digital video, mobile applications, websites, and other digital environments.

Advertising delivery within Connected TV environments may involve the processing of platform identifiers, device identifiers, advertising identifiers, contextual signals, and technical information necessary to facilitate advertising transactions and measurement.

Supported environments may include:

• Roku
• Amazon Fire TV
• Android TV
• Samsung Smart TV
• LG Smart TV
• Streaming Applications
• Mobile Applications
• Digital Media Platforms

# 5. How We Use Information

We may use information for the following purposes:

• Providing our services
• Delivering advertising campaigns
• Campaign optimization
• Analytics and reporting
• Fraud detection and prevention
• Security monitoring
• Customer support
• Regulatory compliance
• Contract administration
• Business operations
• Product development and improvement

# 6. Fraud Prevention, Brand Safety and Inventory Quality

PWR-Ads may collect, analyze, and process information for:

• Fraud Detection
• Invalid Traffic (IVT) Detection
• Brand Safety Monitoring
• Traffic Quality Assessment
• Security Monitoring
• Platform Protection
• Abuse Prevention
• Policy Enforcement
• Regulatory Compliance

PWR-Ads may utilize third-party verification, fraud prevention, analytics, measurement, and security providers to support these activities.

Information may be shared where reasonably necessary to investigate fraud, abuse, security incidents, or policy violations.

# 7. Information Sharing

PWR-Ads may share information with:

• Advertisers
• Publishers
• SSPs
• DSPs
• Ad Exchanges
• Analytics Providers
• Verification Providers
• Fraud Prevention Providers
• Technology Service Providers
• Regulatory Authorities
• Law Enforcement Authorities where legally required

Information is shared only as necessary to provide services, fulfill contractual obligations, comply with legal requirements, or protect legitimate business interests.

# 8. Publisher and Third-Party Responsibility

PWR-Ads may provide monetization, advertising, consulting, technology, and marketplace services to publishers, application developers, content owners, inventory providers, media companies, and advertising partners.

Each third party is solely responsible for:

• Its Content
• Its Applications
• Its Advertising Materials
• Its Privacy Practices
• Regulatory Compliance
• Intellectual Property Rights
• Platform Policy Compliance

PWR-Ads does not guarantee, monitor, endorse, or assume responsibility for third-party content, applications, advertising materials, services, privacy practices, or compliance obligations.

To the fullest extent permitted by law, PWR-Ads shall not be liable for claims arising from third-party content, advertising materials, privacy violations, intellectual property disputes, or regulatory violations.

# 9. Compliance Frameworks

PWR-Ads may participate in and support industry standards and self-regulatory frameworks established by industry organizations, including the Interactive Advertising Bureau (IAB) and related advertising industry initiatives.

Where applicable, PWR-Ads may support transparency frameworks, consent management systems, privacy controls, and industry compliance standards.

# 10. GDPR Compliance

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you may have rights under applicable data protection laws, including:

• Right of Access
• Right of Rectification
• Right of Erasure
• Right to Restrict Processing
• Right to Data Portability
• Right to Object to Processing
• Right to Withdraw Consent

Requests may be submitted to:

legal@pwr-ads.com

# 11. California Privacy Rights (CCPA / CPRA)

California residents may have rights under applicable California privacy laws, including:

• Right to Know
• Right to Access Information
• Right to Correct Information
• Right to Request Deletion
• Right to Opt Out where applicable
• Right to Non-Discrimination

Requests may be submitted to:

legal@pwr-ads.com

# 12. Data Access, Correction and Deletion Requests

Subject to applicable laws and verification requirements, individuals may request access to, correction of, or deletion of personal information maintained by PWR-Ads.

Privacy and legal requests may be submitted to:

legal@pwr-ads.com

We may require reasonable identity verification before processing requests.

PWR-Ads may retain information where necessary to:

• Comply with Legal Obligations
• Meet Regulatory Requirements
• Prevent Fraud and Abuse
• Maintain Security Systems
• Resolve Disputes
• Enforce Agreements
• Protect Legitimate Business Interests

In many cases, PWR-Ads processes technical identifiers and advertising-related information that may not directly identify an individual user.

Certain information may remain in backups, archives, logs, fraud prevention systems, reporting systems, or records retained pursuant to legal and regulatory obligations.

# 13. International Data Transfers

PWR-Ads operates globally and may transfer, process, or store information outside a user’s country of residence.

Where required by law, appropriate safeguards will be implemented to protect personal information during international transfers.

# 14. Data Retention

PWR-Ads retains information only for as long as reasonably necessary to:

• Provide Services
• Fulfill Contractual Obligations
• Comply with Legal Requirements
• Resolve Disputes
• Enforce Agreements
• Prevent Fraud
• Protect Platform Security
• Conduct Legitimate Business Operations

Retention periods may vary depending on the type of information and applicable legal requirements.

# 15. Data Security

PWR-Ads implements commercially reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, disclosure, alteration, misuse, or destruction.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

# 16. Limitation of Liability

The services are provided on an “AS IS” and “AS AVAILABLE” basis.

To the fullest extent permitted by law, PWR-Ads disclaims all warranties, whether express or implied.

PWR-Ads shall not be liable for any indirect, incidental, consequential, special, exemplary, or punitive damages arising from the use of its services, platforms, technologies, applications, websites, or advertising solutions.

To the maximum extent permitted by law, the total liability of PWR-Ads for any claim arising from the services shall not exceed USD $100.

# 17. Governing Law

This Privacy Policy shall be governed by and interpreted in accordance with the laws of Singapore.

Any dispute arising from this Privacy Policy or the services provided by PWR-Ads shall be subject to the exclusive jurisdiction of the courts of Singapore.

# 18. Changes to this Privacy Policy

PWR-Ads reserves the right to modify, update, or revise this Privacy Policy at any time.

Updated versions will become effective upon publication on our website.

Continued use of our services following any update constitutes acceptance of the revised Privacy Policy.

# 19. Contact Information

PWR-Ads

General Inquiries:
info@pwr-ads.com

Privacy, Legal and Data Requests:
legal@pwr-ads.com

Website:
https://pwr-ads.com